Archive for August 2022

Moroney & Co Accountants know that in this challenging business landscape, if you are considering a significant change, your head is no doubt filled with questions. I’ve decided to restructure. What’s the best way to do this? Restructuring is never easy but if it’s necessary to keep your business afloat, here is a process you…

The Moroney & Co Accountants team know that global supply chain challenges are changing the reality of doing business. It’s increasingly tough to source raw materials, supplies and products in the right quantities. And when your supply chain breaks down in this way, that can have serious consequences for your business. So how do you…

Moroney & Co Accountants know that the increase in digital business systems has opened up forensic ways of understanding your customer base. That’s a huge bonus when you’re aiming to build better connections, relationships and experiences with your audience. Moroney & Co Accountants understand that knowing what your customer wants is a fundamental piece of…

Moroney & Co Accountants know that in order to acquire a complete understanding of your financial position and business performance it is important to examine your balance sheet, together with the Profit and Loss Statement and other reports such as the Statement of Cash-flow. Moroney & Co Accountants will take you through the balance sheets…

In a crowded marketplace, Moroney & Co Accountants knows that it can be difficult to make your products and services stand out clearly from the competition. A key way to do this is to focus on building brand awareness and turning your existing customers and targets into advocates for your brand. Creating that competitive advantage…

The Moroney & Co Accountants team believe that when people talk about ‘brand’ they often think solely from a customer perspective. However, a strong ’employer brand’ is also critical, in order to attract the right talent to your business. With a shift in skill-set requirements across most industries, it’s more important than ever to attract…

The Moroney & Co Accountants team are aware that more than 70% of change projects within a business fail. Research findings show that employee engagement is the biggest factor. Whether it is a small change to one or two processes or a company-wide change, it’s common for staff to feel intimidated by it. So what…

The Moroney & Co Accountants team knows that to really understand the difference between generating a profit and managing cash flow, we need to look at what these terms mean. You might think that delving into the accounts is a job for your adviser, but being in control of your profit and cash flow is…

We at Moroney & Co Accountants are aware of how challenging the market is right now. How then can you boost sales in this environment? Let’s look at the sales! Developing a relationship with your consumers by using the “Value Ladder” is one of the finest strategies to boost sales. The Value Ladder approach is…