Happy customers, happy bottom line for your business
We understand at Moroney & Co Accountants that If customers are unhappy, they’ll leave you for one of your competitors. If they’ve had a poor experience or been treated badly, some will go as far as making a scene on social media or leaving a bad business review to warn others. Customer satisfaction is important to any business, but the earlier you are in the growth of your business, the more critical it is to ensure that your early customers are highly satisfied.
Think about your early customers and who these people are. If they’re still known to you, you should be proud that they had faith and were one of your earliest customers who backed you.
Here are a few ideas from the Moroney & Co Accountants team:
- Everyone likes to be told they are valued. Start by saying thanks to your loyal customers and be genuine about it.
- Could you do something to recognise their loyalty? – with a gift, discount or a special offer just for them.
- If they’re still using your product or services, ask them to be a referral customer, review your Facebook or your Google business listing, or be featured in a published customer case study. Send a link to your Facebook or Google business listing so that it’s easy for them to add their review.
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